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Marketing & Communication
Les dernières parutions
457
livres
You cant lead with your feet on the desk
Ed Fuller
Dont be a stranger
Lawrence R. Perkins
Rainmaking conversations
Mike Schultz
Exceptional selling
Jeff Thull
Ask more
Frank Sesno
Advertising Secrets of the Written Word
Joseph Sugarman
Copywriting secrets
Jim Edwards
Brief
Joseph McCormack
The wizard of ads
Roy H. Williams
Small Is the New Big
Seth Godin
Freaks Shall Inherit the Earth
Chris Brogan
Starbucks
Dygest Original
Marvel
Dygest Original
The icarus deception
Seth Godin
Positioning the battle for your mind
Al Ries
Your stand is your brand
Patrick Gentempo
The power of unfair advantage
John Nesheim
The new positioning
Jack Trout
Secret formula
Frederick Allen
Repositioning
Jack Trout
Originals
Adam Grant
Marketing warfare
Al Ries
How to drive your competition crazy
Guy Kawasaki
Ebrands
Phil Carpenter
A new brand world
Scott Bedbury
Differentiate or die
Jack Trout
Brand leadership
David Aaker
Blue ocean shift beyond competing
W. Chan Kim
Changing the channel
Michael Masterson
Purple Cow
Seth Godin
Costco’s hot dog
Dygest Original
How to succeed in business by breaking all the rules
Dan S. Kennedy
Winning behavior
J. Edward Russo
This is marketing
Seth Godin
The power of why
Richard Weylman
The deviants advantage
Ryan Mathews
The 22 immutable laws of marketing
Al Ries
Steal the show
Michael Port
Simply brilliant
William C. Taylor
Smartcuts
Shane Snow
Rules for renegades
Christine Comaford-Lynch
Rebel talent
Francesca Gino
Play bigger
Al Ramadan
Marketing outrageously
Jon Spoelstra
Linchpin are you indispensable
Seth Godin
If youre not first youre last
Grant Cardone
How to succeed in business without working so damn hard
Robert Kriegel
Hook point
Brendan Kane
If you dont make waves youll drown
Dave Anderson
Becoming a category of one
Joe Calloway
David and goliath
Malcolm Gladwell
Collapse of distinction
Scott McKain
Be the best at what matters most
Joe Calloway
Jordan x Nike
Dygest Original
De Beers
Dygest Original
The long tail
Chris Anderson
The 24 hour customer
Adrian C. Ott
Snap selling
Jill Konrath
Moments of truth
Jan Carlzon
Never lose a customer again
Joey Coleman
Loyalty dot com
Frederick Newell
Loyalty rules
Fred Reichheld
If you build it, will they come?
Dr. Rob Adams
How to sell when nobodys buying
Dave Lakhani
Future consumer dot com
Frank Feather
Futureshop
Daniel Nissanoff
Flip the funnel
Joseph Jaffe
Experiential marketing
Bernd Schmitt
Customer equity
Robert Blattberg
Dont think pink
Lisa Johnson
Customer mania
Ken Blanchard
Customer culture
Michael Basch
Customers rule
Roger Blackwell
Customers dot com
Patricia Seybold
Amaze every customer every time
Shep Hyken
Tuned in
Craig Stull
Treasure hunt
Michael Silverstein
Think like your customer
Bill Stinnett
Yes
Noah Goldstein
What customers really want
Scott McKain
Trade off
Kevin Maney
Trading up
Michael Silverstein
The new experts
Robert Bloom
The myth of excellence
Fred Crawford
The influentials
Ed Keller
The change function
PIP Coburn
The customer revolution
Patricia Seybold
Now or never
Mary Modahl
Influence
Robert Cialdini
Getting into your customers head
Kevin Davis
Friction
Roger Dooley
Hidden in plain sight
Erich Joachimsthaler Ph.D
Brand hijack
Alex Wipperfurth
Contagious
Jonah Berger
Authenticity
James Gilmore
Hooked
Nir Eyal
The tipping point
Malcolm Gladwell
Pre-suasion
Robert Cialdini
LEGO
Dygest Original
Creating and delivering totally awesome customer experiences
Gary Millet
It's not what you sell its what you stand for
Roy Spence
Max-e-marketing in the net future
Stan Rapp
The brand you 50
Tom Peters
Career warfare
David F. D'Alessandro
What clients love
Harry Beckwith
The mackay mba of selling in the real world
Harvey Mackay
The millionaire messenger
Brendon Burchard
The referral engine
John Jantsch
The amazement revolution
Shep Hyken
The 1 page marketing plan
Allan Dib
Superfans
Pat Flynn
Simply better
Patrick Barwise
Selling the dream
Guy Kawasaki
Renovate before you innovate
Sergio Zyman
Quantum marketing
Raja Rajamannar
Pour your heart into it
Howard Schultz
P and g 99
Charles Decker
Momentum
Ron Ricci
Nike
Julie Strasser
Meatball sundae
Seth Godin
Jump start your business brain
Doug Hall
Invisible advantage
Jonathan Low
Keep your customers
Ali Cudby
Grow
Jim Stengel
Getting business to come to you
Paul Edwards
Dont just relate advocate
Glen Urban
Design to grow
David Butler
Building strong brands
David Aaker
Built for growth
Arthur Rubinfeld
E-service
Ron Zemke
Clued in
Lewis Carbone
Be your own brand
David McNally
Beyond e
Stephen Diorio
Bottom up marketing
Al Ries
Billion dollar brand club
Lawrence Ingrassia
Introducing NLP
Sell More Faster
Swim with the sharks without being eaten alive
Harvey Mackay
Jeffrey gitomer's 21.5 unbreakable laws of selling
Jeffrey Gitomer
Fire your sales team today
Mike Lieberman
Get the job you want even when no ones hiring
Ford Myers
80/20 sales and marketing
Perry Marshall
Way of the wolf
Jordan Belfort
Ultimate selling power
Donald Moine
Win
Dr. Frank Luntz
What the customer wants you to know
Ram Charan
To sell is human
Daniel Pink
The solution centric organization
Keith Eades
The ultimate sales machine
Chet Holmes
The sandler rules
David Mattson
The sales acceleration formula
Mark Roberge
The lost art of closing
Anthony Iannarino
The catalyst
Jonah Berger
The art of woo
G. Richard Shell
The 29 percent solution
Ivan Misner
The art of people
Dave Kerpen
The 5 paths to persuasion
Robert Miller
Secrets of the worlds top sales performers
Christine Harvey
Sales growth
Thomas Baumgartner
Power
Jeffrey Pfeffer
Persuasion
Dave Lakhani
Hyper sales growth
Jack Daly
How to master the art of selling
Tom Hopkins
Get your ideas approved
Jon Spoelstra
Follow up and close the sale
Jeff Shore
Flip the script
Oren Klaff
Bag the elephant
Steve Kaplan
Enchantment
Guy Kawasaki
Customer centric selling
Michael Bosworth
Demand side sales 101
Bob Moesta
Beyond booked solid
Michael Port
Advanced selling strategies
Brian Tracy
Breakthrough selling
Barry Farber
Buy in
John Kotter
How to win friends and influence people
Dale Carnegie
Shortcut
What Every BODY is Saying
The 8th habit
Stephen R. Covey
Go for the magic
Pat Williams
Taking people with you
David Novak
The 7 habits of highly effective people 30th
Stephen R. Covey
Powerhouse principles
Jorge Perez
Ted talks
Chris Anderson
No excuses
Brian Tracy
Making horses drink
Alex Hiam
Indispensable by monday
Larry Myler
Now build a great business
Mark Thompson
Multipliers
Liz Wiseman
Full engagement
Brian Tracy
How to think like a millionaire
Charles-Albert Poissant
The idea driven organization
Alan Robinson
The power of positive leadership
Jon Gordon
The transparency edge
Barbara Pagano
Awaken the giant within
Tony Robbins
Find your why
Simon Sinek
Talent is never enough
John C. Maxwell
The 110 percent solution
Mark H. McCormack
Leadershift
John C. Maxwell
The platinum rule
Tony Alessandra
Primed to perform
Neel Doshi
The virgin way
Richard Branson
Leverage
Darby Checketts
The power of moments
Chip Heath
Connect first
Melanie Katzman
Chief joy officer
Richard Sheridan
Undaunted
Kara Goldin
The 7 habits of highly effective people
Stephen R. Covey
Own your career own your life
Andy Storch
Hundred percenters
Mark Murphy
How to be a star at work
Robert E. Kelley
The people equation
Deborah Piscione
First break all the rules
Marcus Buckingham
Get motivated
Tamara Lowe
Smart trust
Stephen M.R. Covey
A stake in the outcome
Jack Stack
Mojo
Marshall Goldsmith
Real leaders dont do powerpoint
Christopher Witt
Clicks and mortar
David Pottruck
Rocket fuel
Gino Wickman
Leaders eat last
Simon Sinek
Engaged
Gregg Lederman
From values to action
Harry M. Jansen Kraemer Jr
Shaping the game
Michael Watkins
Business plans that win dollars
Stanley Rich
The art of explanation
Lee LeFever
The art of negotiation
Michael Wheeler
Start with no
Jim Camp
The innovation secrets of steve jobs
Carmine Gallo
Lead with a story
Paul Smith
Stories that stick
Kindra Hall
Everything is negotiable
Gavin Kennedy
Building a story brand
Donald Miller
Made to stick
Chip Heath
Ask for more
Alexandra Carter
Getting more
Stuart Diamond
Sell with a story
Paul Smith
Strategic negotiation
Brian Dietmeyer
Negotiation genius
Deepak Malhotra
10 insider secrets to job hunting success
Todd Bermont
Full frontal pr
Richard Laermer
Expert secrets
Russell Brunson
Winning through intimidation
Robert J. Ringer
What great salespeople do
Michael Bosworth
The 3 minute rule
Brant Pinvidic
That will never work
Marc Randolph
The presentation secrets of steve jobs
Carmine Gallo
Tell to win
Peter Guber
Small message big impact
Terri Sjodin
Power talk
Sarah McGinty
Power relationships
Andrew Sobel
Pitch perfect
Bill McGowan
Persuasive business speaking
Elayne Snyder
One million followers
Brendan Kane
Five stars
Carmine Gallo
The exceptional presenter
Timothy J. Koegel
The eleven keys to leadership
Dayle M. Smith
Radical candor
Kim Scott
How to deliver a great ted talk
Akash Karia
Speaking as a leader
Judith Humphrey
Shut up and listen
Tilman Fertitta
Powerful conversations
Phil Harkins
Great communication secrets of great leaders
John Baldoni
Give and take
Adam Grant
Everyone communicates few connect
John C. Maxwell
All Marketers are Liars
Seth Godin
Building a StoryBrand
Donald Miller
Covert Cows and Chick-fil-A
Steve Robinson
Nike
Dygest Original
Unlocking the customer value chain
Thales Teixeira
Turn clicks into customers
Duane Forrester
The ultimate marketing plan
Dan S. Kennedy
Youtility
Jay Baer
Your marketing sucks
Mark Stevens
Word of mouth marketing
Andy Sernovitz
Winning digital customers
Howard Tiersky
What were they thinking
Robert McMath
Twitter power
Joel Comm
Webonomics
Evan Schwartz
Web rules
Tom Murphy
The soul of the new consumer
Laurie Windham
The third screen
Chuck Martin
The future of competition
C.K. Prahalad
The nordstrom way
Robert Spector
The membership economy
Robbie Kellman Baxter
The experience economy
B. Joseph Pine II
The customer funded business
John Mullins
The end of marketing as we know it
Sergio Zyman
The automatic customer
John Warrillow
Subscribed
Tien Tzuo
Stop and sell the roses
Jim McCann
Return on customer
Don Peppers
Obviously awesome
April Dunford
Net worth
John Hagel III
Marketing 3.0
Philip Kotler
Jab jab jab right hook
Gary Vaynerchuk
Epic content marketing
Joe Pulizzi
Conversational capital
Bertrand Cesvet
The Gray Lady Winked
Ashley Rindsberg
Tupperware
Dygest Original
The market makers
Daniel F. Spulber
One billion customers
James McGregor
Money making secrets of marketing genius jay abraham and other marketing wizards
Jay Abraham
Guerrilla marketing in 30 days
Jay Levinson
Uncommon service
Frances Frei
Your portable empire
Pat O'Bryan
Working backwards
Colin Bryar
The ten day mba
Steven Silbiger
The sticking point solution
Jay Abraham
The new rules of marketing and pr
David Meerman Scott
The internet publicity guide
V. A. Shiva Ayyadurai
The one week marketing plan
Mark Satterfield
The lean product playbook
Dan Olsen
The eprocess edge
Pete Keen
The art of pricing
Rafi Mohammed
The customer driven company
Richard C. Whiteley
The best service is no service
Bill Price
The agenda
Dr. Michael Hammer
The 86 percent solution
Vijay Mahajan
Smart pricing
Jagmohan Raju
Professional services marketing
Mike Schultz
Outside innovation
Patricia Seybold
Guerrilla marketing excellence
Jay Conrad Levinson
Entrepreneurship dot com
Tim Burns
The fall of advertising and the rise of PR
Al Ries
Amazon dot com get big fast
Robert Spector
Backstage wall street
Joshua Brown
Deliver
Jim Champy
Best practices
Robert Hiebeler
Business plan in a day
Rhonda Abrams
Catalyst code
David S. Evans
So you want to start a podcast
Kristen Meinzer
Cnn the inside story
Hank Whittemore
Chasing Hillary
Covering Islam
Edward Said
How to Read Now
Freedom from Speech
Unfreedom of the Press
The creator economy
Influenceur culture
Dygest Original
The Attention Merchants
Tim Wu
Click millionaires
Scott Fox
Moonlighting on the internet
Yanik Silver
Guerrilla marketing on the internet
Jay Conrad Levinson
Digital capital
Don Tapscott
The six figure second income
David Lindahl
The magnet effect
Jesse Berst
The ebay phenomenon
David Bunnell
The digital transformation handbook
David L. Rogers
The art of digital marketing
Ian Dodson
The art of social media
Guy Kawasaki
Re-thinking the network economy
Stan Liebowitz
Opening digital markets
Walid Mougyar
New rules for the new economy
Kevin Kelly
Machine platform crowd
Andrew McAfee
Net profit
Peter S. Cohan
Inbound marketing
Brian Halligan
Internet riches
Scott Fox
Hacking growth
Sean Ellis
How I made my first million on the internet
Ewen Chia
How digital is your business
Adrian Slywotzky
Get rich click
Marc Ostrofsky
Google plus for business
Chris Brogan
Free marketing
Jim Cockrum
Groundswell
Charlene Li
Crowdfunded
Mark Pecota
12 months to $1 million
Ryan Daniel Moran
Buzzmarketing
Mark Hughes
B2b
Michael Cunningham
Blueprint to the digital economy
Alex Lowy
Changing the game
David Edery
How to make a fortune on the information superhighway
Laurence Canter
Traffic secrets
Russell Brunson
The attention economy
Thomas Davenport
Launch
Jeff Walker
Free
Chris Anderson
Dotcom secrets
Russell Brunson
Crushing it
Gary Vaynerchuk
Saving Us
Crucial Conversations
Kerry Patterson
The only negotiating guide youll ever need
Peter Stark
Think like a freak
Steven D. Levitt
The mckinsey mind
Ethan Rasiel
The back of the napkin
Dan Roam
Six action shoes
Edward de Bono
Simplicity
Edward de Bono
Radical collaboration
James Tamm
Negotiating the impossible
Deepak Malhotra
Everybody wins
Phil Harkins
Bargaining with the devil
Robert H. Mnookin
The culture code
Daniel Coyle
The truth about leadership
Jim Kouzes
The genius of opposites
Jennifer Kahnweiler
Graduate to a great career
Catherine Kaputa
Executive warfare
David F. D'Alessandro
The proximity principle
Ken Coleman
The power of we
Jonathan Tisch
Remember every name every time
Benjamin Levy
How to be a power connector
Judy Robinett
Doesnt hurt to ask
Edwin C. Bliss
Presentation S.O.S
Mark Wiskup
Speak with no fear
Mike Acker
Show and tell
Dan Roam
Never be boring again
Doug Stevenson
Winning presentation in a day
Rhonda Abrams
The miracle morning for salespeople
Hal Elrod
Never be closing
Tim Hurson
The official guide to success
Tom Hopkins
Invent it sell it bank it
Lori Greiner
I'll make you an offer you can't refuse
Michael Franzese
Zero to one million
Ryan Allis
More sales less time
Jill Konrath
Buying real estate without cash or credit
Peter Conti
The sales magnet
Kendra Lee
Selling sucks
Frank Rumbauskas Jr.
New sales simplified
Mike Weinberg
Management the marks and spencer way
Marcus Sieff
Breakthrough
Bill Davidson
Unleashing the ideavirus
Seth Godin
Get What You Deserve!
Jay Conrad Levinson
Guerrilla marketing goes green
Jay Conrad Levinson
Playing to win
A. G. Lafley
The popcorn report
Faith Popcorn
The trendmasters guide
Robyn Waters
Future focus
Theodore Kinni
Viral Loop
Adam L. Penenberg
The Coca-Cola formula
Dygest Original
Designing Brand Identity
Alina Wheeler
The discipline of market leaders
Michael Treacy
Ready fire aim
Michael Masterson
Beating the commodity trap
Richard D'Aveni
About Face
Alan Cooper
Ways of Seeing
John Berger
Spent
Geoffrey Miller
The inmates are running the asylum
Alan Cooper
Loops
J. Cornelius
The art of the start
Guy Kawasaki
The 100 dollar startup
Chris Guillebeau
How to grow when markets dont
Adrian Slywotzky
E-myth mastery
Michael Gerber
Traction
Gabriel Weinberg
Lean customer development
Cindy Alvarez
From impossible to inevitable
Jason Lemkin
The power of visual storytelling
Ekaterina Walter
Narrative and numbers
Aswath Damodaran
Mission
Stop Stealing Sheep & Find Out How Type Works
Erik Spiekermann
Apple 1984
Dygest Original
Will and vision
Gerard Tellis
The art of business wars
David Brown
Made in japan
Akio Morita
Insanely simple
Ken Segall
Ben & jerrys: the inside scoop
Fred Lager
Everything Is Bullshit
Priceonomics
Leap
Bob Schmetterer
Scientific advertising
Claude Hopkins
Crush it
Gary Vaynerchuk
Here comes everybody
Clay Shirky