Fred Reichheld

About the author

Fred Reichheld is a director emeritus at Bain & Company, where he established the firm's global Loyalty Practice. He is recognized for his expertise in customer, employee, and investor retention, contributing to enhanced business outcomes. Reichheld authored "The Loyalty Effect" and has been featured in prominent publications such as the Wall Street Journal and Harvard Business Review.

He holds degrees from Harvard College and Harvard Business School.