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Marketing & Com­mu­ni­ca­tion

Viral marketing

7 livres

Cover of 'Buzzmarketing'
Buzzmar­ket­ing Mark Hughes
Cover of 'Contagious'
Contagious Jonah Berger
Cover of 'The influentials'
The in­flu­en­tials Ed Keller
Cover of 'The referral engine'
The referral engine John Jantsch
Cover of 'Unleashing the ideavirus'
Unleashing the ideavirus Seth Godin
Cover of 'Word of mouth marketing'
Word of mouth marketing Andy Sernovitz
Cover of 'The tipping point'
The tipping point Malcolm Gladwell