Joan Magretta
About the author
Joan Magretta is an award-winning contributor to the Harvard Business Review and a former strategy editor during the 1990s. She has also been a partner at Bain & Co. and is currently a Senior Institute Associate at Harvard Business School's Institute for Strategy and Competitiveness.
Magretta is the author of notable works including "Understanding Michael Porter: The Essential Guide to Competition and Strategy" and "What Management Is.
