Brand strategies

48 livres

A new brand world Scott Bedbury

Cover of 'Authenticity'

Authenticity James Gilmore

Be your own brand David McNally

Cover of 'Ben jerrys the inside scoop'

Ben & jerrys: the inside scoop Fred Lager

Billion dollar brand club Lawrence Ingrassia

Brand hijack Alex Wipperfurth

Brand leadership David Aaker

Building a story brand Donald Miller

Cover of 'Building strong brands'

Building strong brands David Aaker

Cover of 'Collapse of distinction'

Collapse of distinction Scott McKain

Cover of 'Crushing it'

Crushing it Gary Vaynerchuk

Cover of 'Differentiate or die'

Differentiate or die Jack Trout

Cover of 'Ebrands'

Ebrands Phil Carpenter

Cover of 'Experiential marketing'

Experiential marketing Bernd Schmitt

Cover of 'Grow'

Grow Jim Stengel

Cover of 'Nike'

Nike Julie Strasser

Cover of 'Obviously awesome'

Obviously awesome April Dunford

Cover of 'Stories that stick'

Stories that stick Kindra Hall

Cover of 'Superfans'

Superfans Pat Flynn

Cover of 'The art of the start'

The art of the start Guy Kawasaki

Cover of 'The fall of advertising and the rise of pr'

The fall of advertising and the rise of PR Al Ries

Cover of 'The magnet effect'

The magnet effect Jesse Berst

Cover of 'The millionaire messenger'

The millionaire messenger Brendon Burchard

Cover of 'The power of why'

The power of why Richard Weylman

Your stand is your brand Patrick Gentempo

The brand you 50 Tom Peters

Cover of 'Built for growth'

Built for growth Arthur Rubinfeld

Cover of 'Conversational capital'

Conversational capital Bertrand Cesvet

Cover of 'Engaged'

Engaged Gregg Lederman

Cover of 'Graduate to a great career'

Graduate to a great career Catherine Kaputa

Cover of 'Insanely simple'

Insanely simple Ken Segall

Cover of 'Made in japan'

Made in japan Akio Morita

Cover of 'Momentum'

Momentum Ron Ricci

Cover of 'P and g 99'

P and g 99 Charles Decker

Cover of 'The art of business wars'

The art of business wars David Brown

Cover of 'Will and vision'

Will and vision Gerard Tellis

Cover of 'Career warfare'

Career warfare David D’alessandro

Covert Cows and Chick-fil-A

Covert Cows and Chick-fil-A Steve Robinson

Building a StoryBrand

Building a StoryBrand Donald Miller

Designing Brand Identity Alina Wheeler

Purple Cow

Purple Cow Seth Godin

Starbucks

Starbucks Dygest Original

The Coca-Cola formula

The Coca-Cola formula Dygest Original

Costco’s hot dog

Costco’s hot dog Dygest Original

Apple 1984

Apple 1984 Dygest Original

Nike

Nike Dygest Original

All Marketers are Liars

All Marketers are Liars Seth Godin

Stop Stealing Sheep & Find Out How Type Works

Stop Stealing Sheep & Find Out How Type Works Erik Spiekermann