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Marketing
Brand strategies
37
livres
A new brand world
Scott Bedbury
Authenticity
James Gilmore
Be your own brand
David McNally
Ben & jerrys: the inside scoop
Fred Lager
Billion dollar brand club
Lawrence Ingrassia
Brand hijack
Alex Wipperfurth
Brand leadership
David Aaker
Building a story brand
Donald Miller
Building strong brands
David Aaker
Collapse of distinction
Scott McKain
Crushing it
Gary Vaynerchuk
Differentiate or die
Jack Trout
Ebrands
Phil Carpenter
Experiential marketing
Bernd Schmitt
Grow
Jim Stengel
Nike
Julie Strasser
Obviously awesome
April Dunford
Stories that stick
Kindra Hall
Superfans
Pat Flynn
The art of the start
Guy Kawasaki
The fall of advertising and the rise of PR
Al Ries
The magnet effect
Jesse Berst
The millionaire messenger
Brendon Burchard
The power of why
Richard Weylman
Your stand is your brand
Patrick Gentempo
The brand you 50
Tom Peters
Built for growth
Arthur Rubinfeld
Conversational capital
Bertrand Cesvet
Engaged
Gregg Lederman
Graduate to a great career
Catherine Kaputa
Insanely simple
Ken Segall
Made in japan
Akio Morita
Momentum
Ron Ricci
P and g 99
Charles Decker
The art of business wars
David Brown
Will and vision
Gerard Tellis
Career warfare
David D’alessandro