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Business strategy
Winning strategy
83
livres
The wizard of ads
Roy H. Williams
80/20 sales and marketing
Perry Marshall
A new brand world
Scott Bedbury
Alignment
Robert S. Kaplan
Authenticity
James Gilmore
Bad boy ballmer
Fredric Maxwell
Be the best at what matters most
Joe Calloway
Becoming a category of one
Joe Calloway
Best practices
Robert Hiebeler
Bottom up marketing
Al Ries
Brand leadership
David Aaker
Breakthrough
Bill Davidson
Building strong brands
David Aaker
Built to last
James Collins
Business at the speed of thought
Bill Gates
Business made simple
Donald Miller
Business plan in a day
Rhonda Abrams
Confronting reality
Larry Bossidy
Getting to plan b
John Mullins
Good strategy bad strategy
Richard Rumelt
Playing to win
A.g. Lafley
Simplify
Richard Koch
Simply better
Patrick Barwise
Strategy maps
Robert Kaplan
Strategy pure and simple II
Michel Robert
Strategy that works
Paul Leinwand
The art of strategy
Avinash Dixit
The strategy machine
Larry Downes
The strategy paradox
Michael Raynor
The well timed strategy
Peter Navarro
The zigzag principle
Rich Christiansen
Thinking strategically
Avinash Dixit
Trade off
Kevin Maney
Your strategy needs a strategy
Martin Reeves
Zero to one
Peter Thiel
Businessthink
Dave Marcum
Collapse of distinction
Scott McKain
Customer culture
Michael Basch
David and goliath
Malcolm Gladwell
Direct from dell
Michael Dell
Great by choice
Jim Collins
Hr from the outside in
Dave Ulrich
Information rules
Carl Shapiro
It's not what you sell its what you stand for
Roy Spence
Jack welch and the ge way
Robert Slater
Less is more
Jason Jennings
Mission possible
Ken Blanchard
Must win battles
Peter Killing
Racing to win
Joe Gibbs
Shut up and listen
Tilman Fertitta
Six action shoes
Edward de Bono
Start at the end
Dave Lavinsky
The 10 rules of sam walton
Michael Bergdahl
The 100 absolutely unbreakable laws of business success
Brian Tracy
The 22 immutable laws of marketing
Al Ries
Swim with the sharks without being eaten alive
Harvey Mackay
The 24 hour customer
Adrian C. Ott
The art of the strategist
Dr. William Cohen
The discipline of market leaders
Michael Treacy
The essential advantage
Paul Leinwand
The good jobs strategy
Zeynep Ton
The gorilla game
Geoffrey Moore
The halo effect
Phil Rosenzweig
The knack
Norm Brodsky
The mckinsey mind
Ethan Rasiel
The myth of excellence
Fred Crawford
The neglected firm
Dr. Jorge Vasconcellos e Sá
The silicon valley way
Elton B. Sherwin Jr.
The successful business plan
Rhonda M. Abrams
The ten day mba
Steven Silbiger
The winning spirit
Joe Montana
What clients love
Harry Beckwith
What really works
William Joyce
What they dont teach you at harvard business school
Mark H. McCormack
Winning
Jack Welch
Winning now winning later
David M. Cote
Working backwards
Colin Bryar
Your next five moves
Patrick Bet-David
Leverage
Darby Checketts
Enchantment
Guy Kawasaki
Entrepreneurship dot com
Tim Burns
The best service is no service
Bill Price
The breakthrough imperative
Mark Gottfredson