
Maxwell
Essence of influence
Description
Robert Maxwell, born Jan Lodvik, grew up in poverty in Czechoslovakia and learned the value of hustle early on. He escaped the Nazis, joined the Czech army, and later the British Pioneer Corps as Ian Hoch. Post-war, he leveraged his language skills in publishing, becoming a British MP and a millionaire.
His Pergammon Press thrived on academic journals and he later acquired the Mirror Group. Known for his brash style and socialist leanings, Maxwell never forgot his roots, despite his wealth and power.
Table of contents
01Early years and struggles
Born as Jan Lodvik on June 10, 1923, in Slatina-Selo, Czechoslovakia, Robert Maxwell grew up in extreme poverty. His Jewish family lived in a single-room hovel, struggling through harsh winters with insufficient clothing and no shoes for the younger children. Despite these hardships, Maxwell was gifted with a photographic memory and a knack for languages, which he discovered upon attending a local school where he learned Czech and Russian. His early education was cut short due to his family's financial situation, leading him to gain practical knowledge from observing local merchants.
Maxwell's adolescence was marked by the rise of the Nazi movement, a consequence of the Czech economy's reliance on Germany and Austria. In 1939, as Hitler invaded Czechoslovakia, Maxwell, then 16, joined the underground resistance but was soon arrested in Hungary. His eventual escape led him through several countries to Syria, where he joined the Czechoslovak Republic's free army to fight against the Nazis.
02War efforts and escape
After the war in Berlin ended, Maxwell, with his knack for languages, joined an intelligence unit. He soon noticed the Germans' strong desire for reading material. This led him to work as a censor for the first licensed newspaper in the British sector of Berlin. Beyond his official role, Maxwell began to manage the supply of newsprint, honing his business skills through bargaining and barter. He saw newspapers and books not just as sources of information but as valuable commodities, setting his sights on becoming both a Member of Parliament and a millionaire.
In 1946, Maxwell left the Army and joined the Control Commission overseeing the German economy. He invested in a small London trading company, Low-Bell, which later became Maxwell Scientific International (Distribution Services) Ltd., laying the groundwork for the Maxwell Family Interests. Partnering with Germany's largest scientific publisher, Springer Verlag, Maxwell tapped into the post-war demand for German scientific publications, becoming Springer Verlag's English agent.
03Post-war business ventures
Pergammon Press saw remarkable growth in the scientific publishing sector, expanding from a modest beginning of five regular titles to 90 by 1964, and exceeding 300 by 1987. The contributing authors, primarily focused on the prestige of publication, rarely sought compensation. This dynamic created a virtuous cycle, as these same authors would advocate for their libraries to subscribe to Pergammon's journals, which were essential for their research.
The company's business model was straightforward, requiring payment in advance, which, under Robert Maxwell's meticulous oversight, proved to be exceptionally profitable. Maxwell, who also took an active role in promoting Pergammon at international scientific conferences and trade fairs, managed to balance his burgeoning business empire with a foray into politics. Despite his capitalist success, Maxwell identified with the British Labour Party, attributing his political leanings to the hardships his family faced due to systemic unemployment and poverty, which left a lasting impression on him.
04Political career and influence
On his inaugural day in Parliament, Maxwell defied the norm by insisting on delivering his maiden speech immediately, rather than waiting as was customary. The Deputy Speaker, intrigued by his audacity, gave him a chance to speak that very afternoon. With only a couple of hours to prepare, Maxwell initially attempted to write a speech but ultimately decided to speak extemporaneously. His impromptu address was a success, marking the beginning of his unconventional tenure in the British political arena.
Maxwell's disdain for parliamentary tradition was well-known. He once spoke for nineteen minutes during a formal event, causing the prime minister's speech to miss the evening news cycle, much to the chagrin of his colleagues. Despite his controversial methods, Maxwell was effective in his constituency, tirelessly championing local causes with the support of his family. His efforts were rewarded with reelection in 1966.
05Expanding publishing empire
In 1969, Saul P. Steinberg, an American multi-millionaire and the founder of Leasco Data Processing Corporation, showed a keen interest in acquiring Pergammon, a British company known for its vast scientific data resources. Steinberg, who had built his fortune on leasing IBM computers, saw Pergammon as an ideal match for Leasco's expertise in data retrieval systems. The due diligence process initially suggested a promising partnership. However, complications arose due to Pergammon's financial commitments to International Learning Systems Corporation, which fell significantly short of profit expectations.
Despite these challenges, Leasco announced a takeover bid for Pergammon in June 1969, making headlines in Britain. The deal, however, fell through in August 1969 when the true financial state of International Learning was revealed, leading to Leasco withdrawing its offer. This development sparked controversy in the British financial community, with Maxwell, Pergammon's key figure, facing criticism and eventually being replaced by directors from Grindley’s Bank and other institutions.
06Controversial business tactics
In 1980, Robert Maxwell executed a strategic acquisition of the British Printing Corporation (BPC), a conglomerate of printing businesses in the UK, by purchasing a 29% stake for £3.0 million. He subsequently increased his ownership to 77% with an additional investment of £11.0 million. Maxwell then embarked on a series of divestitures within the company and rebranded it as the British Printing Communications Corporation (BPCC). By 1984, BPCC reported a profit of £37.86 million, of which £15.61 million was derived from the sale of properties. The value of Pergammon's shares in BPCC escalated to £200.0 million in 1984, up from £15.0 million in 1980, reflecting a significant appreciation in value.
Despite his roots in technical publishing, Maxwell harbored a deep-seated aspiration to own a national daily newspaper. This opportunity materialized when Mirror Group Newspapers (MGN) was put up for sale by Reed International. Given that MGN was only marginally profitable, with an anticipated profit of £5.0 million on revenues of £250 million, Reed International had initially considered listing MGN on the stock exchange. However, due to unfavorable market conditions, the likelihood of a successful public offering was slim. Maxwell made an initial offer of £80.0 million for MGN, which was rejected by Reed International's board. Undeterred, Maxwell publicly announced his bid and increased his offer to £100.0 million. Eventually, he managed to persuade Reed's board to accept a final offer of £90.0 million, fulfilling his lifelong ambition of owning a national daily newspaper.
07Personal life and legacy
Robert Maxwell, who acquired Headington United soccer team in 1981 for £120,000, transformed it from a loss-making entity to a profitable venture within 18 months through innovative strategies like raffling tickets and raising advertising rates. His passion for soccer led him to purchase Derby County, navigating the rules by appointing his son Kevin as chairman of Headington United. Maxwell's ambition extended beyond soccer; he saw himself as a savior of British soccer and was known to intervene in game brawls personally.
By 1984, Maxwell's businesses, including Pergammon Press, BPCC, and the Mirror, were thriving, partly due to creative accounting. He introduced a million-pound bingo game in the Mirror, boosting its circulation. Maxwell's work ethic was intense, working from early morning till past midnight, directly involving himself in various aspects of his businesses. He also engaged in philanthropy, notably raising over £2 million for Ethiopia, although he was later overshadowed by Band-Aid's efforts.













